Going Electric: Tales of Innovation
Unlike a policeman or a bartender, I have the radical blessing to work in-depth with people doing inspiring exercises, which bring out the best side of their humanity. Being human is an incredible birthright. Our senses, instincts, and capacity for wonder can evoke awe upon contemplation.
Here’s the crux of the issue: if you want to create products and sell them to people, well—to be blunt—nobody cares anymore. The mass-market engine that drove this mode of production and type of selling has expired, hence the 95-percent failure rate. Don’t create products for a too-general target and hope to push them.
Recently Michael was featured on The Everyday Innovator’s podcast. Here’s what Chad McAllister had to say about him. TEI 038: Product Managers Take Note…Changing a Culture for Innovation – with Poet Michael Graber I met my guest at Innovation Excellence, the online home of the global innovation community, where we both contribute innovation insights regularly. […]