Going Electric: Tales of Innovation
Design Thinking is considered a human-centered framework for problem solving, used in formal innovation work in many fields: healthcare, consumer products, software, medical devices, durable goods, services and city planning.
This poetic mode is the critical perspective for in a human-factor and design business—and Herman Miller is the most apt precursor in the Design Thinking revolution, so they knew the value of this holistic, poetic lens where anything can be better designed to better suit real people.
First, you have to unlearn everything you know. Admit it. You are biased, pre-programmed, and your bonus is tied into business results. Apply sincere empathy with people who do not know as much as you.