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Michael Graber

Michael Graber

Going Electric: Tales of Innovation

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Category: Blog

Accelerate Growth Through Strategic Integration of Research During the Innovation Process
11 Apr
Michael Graber Posted in Blog No comments

Accelerate Growth Through Strategic Integration of Research During the Innovation Process

For each of these client fears, there was a solution. There was the trust of working with a supplier with whom they’ve had a decade-long relationship. They set expectations about the level of involvement. They also engaged creative teams and agency partners from the outset.

Contagious: How to make products, ideas, and behaviors catch on
04 Apr
Michael Graber Posted in Blog No comments

Contagious: How to make products, ideas, and behaviors catch on

The curse of knowledge plagues the researcher. We have to overcome what we know and communicate in a way people will try and spread it.

Overlooking the Obvious: Why Innovation Fails
01 Apr
Michael Graber Posted in Blog No comments

Overlooking the Obvious: Why Innovation Fails

But it is not the process that drives innovation. What gets in the way are people who make decisions—and the courage lacking to make such decisions. The over-reliance of process, proof, and security stymie the process.

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Recent Blog Posts

  • Interning at an Innovation and Strategy Firm December 31, 2018
  • Conscious Innovation December 17, 2018
  • Three Phases of Embedding Innovation December 3, 2018
  • Strategic Planning Rights and Wrongs November 19, 2018
  • Why do so many digital transformations fail? November 5, 2018

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